I grew up in Cape Town, South Africa, with a curiosity that always had me looking beyond the horizon. That curiosity, a love for travel and working in tech eventually brought me to Vienna, Austria.

I'm a designer and design leader with over 13 years of experience across brand, editorial, agency, and product design. I love the full picture: building and growing teams, creating design systems, embedding research into how a company works, and setting up the processes that let good design happen consistently. I also stay hands-on, I care as much about getting the culture and process right as I do about the work itself.

Most recently I've been working at the intersection of design systems and AI tooling, which is a space I find exciting.